5 Examples to Inspire Your Account-Based Marketing Campaign
Account-based marketing or ABM is a marketing strategy focused on individualized, targeted ads for specific users or customers. According to various market surveys, most marketers regard this marketing approach as incredibly...
How to Track Marketing Leads for Your Business
One of the biggest challenges for businesses is not knowing what’s actually working to drive leads into their business. Most small businesses don’t really know if or how their marketing is even working. If you are in the same...
4 Ways to Enhance Sales via Website Tweaks
The current COVID-19 pandemic has impacted human life and every industry globally. Small and large-sale companies alike have been challenged and forced to cope with new forms of marketing and business as we know it. While we all...
June 26, 2020by impactdigitalmarketingAdvertising Lead Generation Marketing Optimization SEO Website
How can SEM and SEO help? Which should I choose?
Search engine optimization (SEO) helps you rank your site so that it naturally appear on the top page of the search engine results while Search engine marketing (SEM) is a cost-efficient way to reach a target audience when they...
4 Best Ways to Generate Leads and to Boost Sales
Have you just started your business online and having good traffic to your site but no sales leads? If you are thinking of how to generate more leads, then you would be surprised to know that there are actually many ways to boost...