The Role of Analytics in Michigan Digital Marketing
As a business owner in Michigan, a digital marketing strategy is instrumental in its success. In this regard, actionable market insight plays a crucial role in the effectiveness of your strategy. This is where data analytics...
Digital Marketing Trends to Look Out for in 2023
Digital marketing continuously evolves as industry leaders find new, more successful techniques for getting their brands in front of future customers. Developing technology, social consciousness, and consumer preferences also...
The Complete Guide to Franchise Marketing
Franchise marketing consists of strategies and techniques used to promote a franchise business, its brand, products and services. The goal of marketing your franchise is to attract new franchisees and customers while...
February 27, 2023by impactdigitalmarketingAdvertising Branding Lead Generation Optimization Planning Social Media Website
Top 7 Online Marketing Tips for Dentists
Online marketing is now an essential part of running a successful dental practice. With more and more patients turning to the internet to find their next dentist, having a strong online presence to attract new patients and...
Why Your Website’s Mobile Experience Matters Now More than Ever
There has never been a more critical time to establish a mobile-friendly website for your business or non-profit organization. According to Statista, more than 54% of all global website traffic since 2021 originated from a...
December 18, 2022by impactdigitalmarketingAdvertising Lead Generation Marketing Planning Uncategorized
Dental Marketing ROI: How to Get the Most Bang for Your Buck
If you’re like most dentists, it can feel more difficult marketing your dental practice than it does practicing dentistry. Perhaps you’ve put forth what you consider to be a genius marketing strategy, only to discover a...
What to Know Before Hiring a Digital Marketing Agency
When it comes to digital marketing, there is no one-size-fits-all solution. Every business is different, and so are its marketing needs. That’s why it’s important to do your research before hiring a digital...
October 12, 2022by impactdigitalmarketingAdvertising Advertising Branding Marketing Planning Uncategorized
What is an Online Newsletter? Definition, Purpose & Tips
In today’s hyper-competitive world, the key to success often lies in standing out from the crowd. Even though there are countless possible routes businesses and entrepreneurs can take to achieve this goal, this is oftentimes...
The Definitive Guide to Google Local Services Ads for Home Service Companies
According to a study published by Statista, a market and consumer data company, over 70% of customers today check a company’s online presence before engaging with them for business. This statistic is not particularly...
Top 5 Digital Marketing Platforms in 2022
If you’re a business owner or entrepreneur, staying up-to-date on the latest digital marketing platforms is important. That way, you can determine which platforms best suit your business and begin implementing them into...