How to Use Local SEO to Your Advantage
The purpose of a local Search Engine Optimization (SEO) strategy is to boost your brand’s online visibility in an effort to capture potential customers in a local area. There’s a fair number of reasons to add local SEO to business strategy as well as a number of benefits as a...
Ways to Integrate Social Media into Your Website
Social media integration allows you to create more opportunities for your business to share website content while promoting products and services. Take advantage of the benefits of social media to grow your brand using these easy ways to integrate social media into your...
How to Track Marketing Leads for Your Business
One of the biggest challenges for businesses is not knowing what’s actually working to drive leads into their business. Most small businesses don’t really know if or how their marketing is even working. If you are in the same...
Why Companies Should Invest in SEO
Increased search engine visibility, higher-quality traffic, and improved ROI, are just a few of the numerous benefits of investing in SEO for your business. What is SEO?SEO, search engine optimization, is the process of optimizing...
Improve SEO on Dental Websites
Dentists know that having a custom website is just as essential to marketing their practice as any other business today. But, that’s not enough. What’s key to having a website is making sure it’s optimized for search...
Here’s How Video Increases Business Awareness
To increase clientele and sales, you need to first increase brand awareness. Videos can do extremely well in helping to improve brand visibility if you use them the right way. Videos provide an excellent advantage to communicate...
4 Ways to Enhance Sales via Website Tweaks
The current COVID-19 pandemic has impacted human life and every industry globally. Small and large-sale companies alike have been challenged and forced to cope with new forms of marketing and business as we know it. While we all...
UX & UI: Working in Unison with Web Design
When pondering design, consider these two trending terms: UI (user interface) and UX (user experience). They sound similar, yet they are different. Both are vital to design.Understanding UX & UIUI is a process that designers...
How to Best Build a Pay-Per-Click Strategy for 2022
Business professionals and marketers require the right tools to help them effectively promote their brand and market their products. Pay-Per-Click (PPC) is a great tool that can significantly help boost business, especially when...
Why so many businesses choose Impact Digital Marketing as their SEO Company
For ecommerce sites and online businesses, the list of requirements for running a successful business is quite long. Online marketing alone is packed with a large list of types, sub-categories, and strategies. With so many...